How creative workers are leaving their traditional jobs and setting up their own businesses

Written by By Dana Voigt, CNN

Sasha Cirric, who describes herself as a “professional freelancer” , likes to think of herself as someone who is hard at work, on the job 24/7, a little nerdy and very self-directed. “I think that having a hard time managing my work flow is one of the best things I have that makes me capable of freelance work,” says Cirric.

Initially, Cirric had trouble convincing her husband of the benefits of freelancing. “He thought I was crazy. I was left to do all the cooking and cleaning and I didn’t have any other part-time job. But now it makes a lot of sense.”

How freelancing has changed work

Cirric recalls how she first started working out freelance opportunities. “I kept submitting the same samples — which could range from newsletters to case studies — but nobody ever saw them,” she says. “Then a friend messaged me with a great opportunity for me to work with a bank, which I had no idea of when I submitted the first samples.”

A phrase that has been used a lot in my career is “managed working.” Working your own hours is a huge luxury for everyone — it frees us from a lot of stress, it can connect us to our real customers, and it frees us from restrictive job restrictions. It also frees us from having to put out something that we don’t really want to put out and that doesn’t serve us or our clients well. Professional freelancers are freed up to create precisely the kinds of work they want to create, because they don’t have to pitch or sell to a team.

Can creative work go mobile?

The opportunity of working from anywhere is indeed something that we are seeing more and more and clearly benefits Freelancers and freelancers. The potential that freelancing provides entrepreneurs and workers allows them to get things done quickly, to make products and ideas quickly, to create new types of work, and to start new lines of business.

The problem is that it’s expensive to have an office. The key to a mobile workforce is having an office without the expense. Mobile company app Open Works offers creative professionals the ability to charge thousands for their services. While the lion’s share of Freelancers and freelancers pay out of pocket for office space, the innovative new business opportunities that freelancers can create can provide great payouts for freelancers who take the leap and run with it.

Bobby Jaques, one of the New York-based indie rockers who work with Open Works , says that for many indie musicians “creative work has become a big area of business, something we deal with every day. Being mobile allows us to work with clients at their own pace and at their own pace helps us minimize the stress and inefficiency of the traditional meeting schedule. For many of us, mobile work lets us do more personal work, which is ideal.”

Sasha Cirric, a creative

Out with the old, in with the new

Another benefit is that freelancers and freelance business owners do not have to face the rigmarole of planning the moves to new offices, when, a few years down the line, it may be too much for them to relocate, if necessary.

Starting a mobile business, however, can pose a new challenge for Freelancers. With the increased digitization of the creative industry, in particular the proliferation of low-cost, large-scale production studios, there is an increasing number of platforms for freelance business people. For this reason, it’s quite important to know which sites you should use, and even how to behave on them.

My view is that you should actively engage in digital media platforms, especially if you are an independent maker who does not necessarily need an agent to build your personal brand or business, because the options become so much more useful for freelancers and independent artists.

In the meantime, we all know how quickly a good idea can turn into a viable business. These days, your job description and schedule has many changes. Because of this, you have to be open to new possibilities.

Cirric concludes with a short quote from Amazon. “Freelancing is the new start-up.” I agree.

Leave a Comment